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Everybody knows about FaceBook, its basic features and functions. Advice about getting more “likes” and “shares” to your fanpages, how to increase engagement, and how to grow your fan base never gets out-of-style because there is always some kernel of advice that never really becomes obsolete. The same is true about advice for learning how to “monetize” your fanpages and optimize your ads. You won’t spend a lot on your ads if you understand your target audience. Learn about these along with some organic methods that use Facebook in an approved manner.
SnapChat is another evolving social media platform. Starting as a messenger service complete with filters, video editing, and interactive edits, it really is a comprehensive form of communication. According to Wikipedia, “Snapchat had 160 million daily active users in February 2017”. Learn how to use SnapChat in your marketing campaigns in a manner that gets more attention to your business, that generates more leads to your site and product line, and make more sales. Learn techniques that build trust. Establish yourself and your niche authority while strengthening your brand. Get others to listen to your recommendations in a personal manner.